Rory McIlroy has been described as "a great ambassador for world golf" by new European Tour chief executive Keith Pelley.
The Canadian businessman, who succeeded George O'Grady earlier this year, is hopeful McIlroy will continue to support the European Tour for "many more years to come".
Pelley has McIlroy marked down for a key role in promoting golf in Europe over the next few years, and believes his presence will attract better quality fields throughout the season.
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